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Out of context: Reply #9

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  • OSFA0

    I agree. Educate him, show him good samples of companie sthat have re-branded themselves and that have been in bsiness for so many years. Kinda like "If Pepsi does it, why wouldn't you"

    Using it on comps also works most of the time, remember they need to see it. Also, I once read, if the client wants it a certain way, do it, but then do your version, and present it to him explaining why it works better. That way he won't feel like you ignored him or insulted his 'talent'

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