Is this speculative?
Out of context: Reply #7
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- madirish0
kelpie- because the work that is not selected, gets stolen all the time and implemented by the client because they feel they are entitled to have it, since it was "made for them". i cannot tell you how many times this has happened to me, and to others i know. it is a horrible practice to continue. ian's analogy is a very fair one, and something the construction trade would have nothing to do with. why? because it is fucking rediculous. yet, the same exact practice is widely 'assumed' to be perfectly acceptable and literally demanded within the design field as it pertains to creative, artwork and graphics across any medium. Seems like a pretty self-depreciating model to maintain the focus of, eh?
I have won many projects as well, the last few included. I have had the alternative happen as well. My personal favorite from this year was the one where the AD I assembled for the final presentation to the reviewing agency was stolen and implemented as the AD for the brand design, ad campaign, and branding. Do you like loosing a +$200k contract only to see the very artifacts *you* created, be used as the heart of the actualized campaign? I thought not.
- so you're freelancing, pitching to design agencies? not agency, pitching to clients? have I got that right?kelpie
- cos I don't have that experience - I've lost many many jobs I've poured my soul into but usually cos the opposition was just more on the money, or the money was literallykelpie
- ...on the mark, or the costing was fucked up. I've seen stuff which later showed a little comparison, but nothing concrete. commiserations on that story, sounds a killer mate.kelpie
- ...commiserations on that story, sounds a killer mate :(kelpie
- nope- i assemble teams as account holder; aka: i am 'the agency' to the end client.madirish
- most often, this process is done through a reviewing agency, hence why i will do it.madirish