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Out of context: Reply #10
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Moamoa, got a question for you regarding presenting a logo that, to a client looks "ordinary". I've been trying to present a couple of pieces lately that are nice and clean like Chanel or Calvin Klein et al.
The response from my clients has been lacking in excitement to say the least. They're comments are along the lines of "boring" and "plain" or "ordinary".
Admittedly these are not fashion clients or overly savvy clients but I am trying to elevate their identity/brand appearance.
How do you go about convincing or selling your clients on tasteful concepts that they don't grasp?
- Sorry the question is open to everyone else too of course.scrap_paper