aquent site redesign-spec work
Out of context: Reply #65
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- GammaRay0
Here's something that a lot of people are forgetting about...
Good design is, in large part, about communicating a message to its intended audience in a clear manner. It is also about providing a solution to a problem. (of course there are many other things I'm glossing over here but bare with me) Design contests don't allow the designer to fully understand the clients needs, problems, concerns and, therefore, doesn't allow them to provide the client with the best solution possible. How, Matt, am I supposed to know why you guys are redesigning your homepage or what your intended goals are with it if I can't have a full kick-off meeting with you?...if all I have to go on is a few words posted on a site?...you're completely glossing over the fact that there is more to design than just "let's make something look pretty"...YAAYYY....
CLEARLY you, Matt, do not understand the value of good design. It is MUCH more than just making something look new or different or fresh...yes good design (something that is purely aesthetically pleasing) can be achieved through a design contest...there are tons of talented designers that could just make something look good...but, are they really providing you with a total solution??? Do they really understand WHY you want to redesign the homepage??? If the current Aquent homepage is working so well why redesign it? Obviously it is not meeting some business level expectations somewhere and someone raised that concern and felt the need to redesign it....is this contest going to provide Aquent with the business solution it needs or just something that looks pretty??? Or is that all that matters to Aquent...all gloss and no substance.
Seriously, Matt, you really have no idea what goes into providing a client with a good design solution do you? You should feel very very sad about yourself...clearly you are a hack who wormed his way up the food chain...cause if you had a clue you wouldn't even begin to think about doing what you're doing.
- um, actually GammaRay, I do know what does into good design. I saw this more as a kind of public brainstorming. Oddly enough, although the contest entirely allows for it, not one person has asked me these business related questions. Likewise, it's curious that people focus on how much we suck for doing this, but know one approaches us as a designer interested in working with us to solve this business problem.Aquentminister
- I for one think this content should stay in topic if it is to be legit. Gamma you don't have your website listed are you trolling?Iggyboo
- If Matt is willing to step up and say he's the one who setup the contest then he has to be ready to personally defend his decision...let's not be babies here.GammaRay
- decision...let's not be babies here.GammaRay
- And, if you're going to do something stupid be prepared to be called stupid.GammaRay
- Wait a second, are you calling me stupid?Aquentminister