Design is honest. Advertising is lying.
Design is honest. Advertising is lying.
Out of context: Reply #50
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- gramme0
Of course churches rely on advertising skt, you aren't understanding me. My point is because they DO does not mean they SHOULD. My church does not advermarket. They were however in dire need of an identity that doesn't suck royale, so I ponied up gladly.
- and a nice job you have done of it too. my point was that branding is, in effect, advertising.********
- I suppose in some way you are right, I just know for me personally, a well-crafted ID does not taste quite as sour as does a typical church ad.gramme
- does not taste quite as sour as does a typical church ad.gramme
- that's why branding agencies always look down their noses at ad agencies... see original post.paraselene
- and a nice job you have done of it too. my point was that branding is, in effect, advertising.