bcd & ltrhd crit

Out of context: Reply #7

  • Started
  • Last post
  • 12 Responses
  • ********
    0

    one thing not related to aesthetics that has bugged me out in the past...

    when people make print letterheads and dont include their mailing address - its ok if u do everything by email and u invoice ppl with .pdfs etc. but if find it weird to recieve a letter with an email as the return address... just me/

    ON AESTHETICS
    the colour seems a bit random.. and not particularly appealing.

    no connection to the name in the typograpy/design/palette

    the contact details seem to be lost in the right hand corner and not purposely placed there.. like u just didnt know where to put it . and chucked it in the corner...

    another pet hate is doing serif fonts without any caps... unless for a logo or a title.

    also ninja savant looks like its just tped and not actually a mark executed in the same typeface.. none of it is actually designed.. at the moment its just typed...

    theres nothign there that would distinguish a pro from a amateur.. it looks like u typed it up and stuck a fat rectangle at the bottom and thats why it gets lost a bit.

    hope the crit was somewhat constructive

View thread