client wants pantone color?
client wants pantone color?
Out of context: Reply #18
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- Baskerville0
This annoys me, the client probably thinks they need a pantone.
If your logo it a nice blue colour then I can understand them wanting a pantone as blue and oranges are hard to print well on CMYK.
But say you've designed a logo that is 100% Magenta, then there's no need for a pantone, it's just a pointless extra expense. There are reasons for pantones, generally metallics, fluorescents etc. But using a pantone for sake of it is pretty silly.
I know CMYK can give different results on different stocks etc but the same is true for pantone too, so why worry that much about it.