Logo crit

Out of context: Reply #3

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  • lw-d0

    Thanks for the advice.

    The thought behind it was to create a subtle reference to the genie smoke from a genie bottle, so the g in the symbol is a reference to this. The client also wanted something traditional in terms of lettering.

    "when scaled down though, the name is lost a bit and the ratios are skewed between the logomark and the logotype."

    Can you give me more info here, I think I know what you mean, do you mean the size relationship between the logomark and type?

    Thanks again for the constructive crits.

    lw-d 0Permalink
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