BBC 1's new identity
BBC 1's new identity
Out of context: Reply #48
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- vespa0
i agree that the ITV ones are excellent, and they do have "more personality".
but then is a channel like BBC one meant to be about "personality" in the entertainment sense of the word? surely it's meant to be about quality rather than observational humour. or is this where they are going wrong, in your opinion?
i guess that's the challenge in designing for such a client: you've got programmes like Question Time sitting next to Eastenders and Blue Peter. I can see why they've gone for a visual link of "quality" rather than one that relies on distilling the essence of BBC one's personality.