BBC 1's new identity
BBC 1's new identity
Out of context: Reply #43
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- kezza_20
As a brander, I like branding. But it seems to me that all this BBC rebranding seems to have created a disperate family of idents. BBC 1 bears no smilarities to BBC 2,3,4, World or the web etc.
Maybe that's what they are trying to do? Anyone work for the BBC here?
The one that they were talking about in terms of excessive budget was the Surf one, which they just had to film in Mexico.