biz card crit v2
Out of context: Reply #13
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- PonyBoy0
not digging the white over the leaves...
... make the hole card leaves on the front and back and reverse out your info on the leaves?
I dunno... it just feels like you're mixing organic shapes w/some rather unflattering typography and additional graphics (the green lines etc... they 'kill' the beauty of the organic shapes)...
... draw more attention to the organic qualities in your graphics... and less 'stern' shapes and typography mixed in...
... i doubt any of that makes sense..
... my point is... the imagery (the leaves... the organic feel that you're trying to 'push' to enhance the 'homeopathetic' aspect) are fighting with your type and the shapes you chose to hold your type in place... it's just not an effective balance..
... my suggestion is to lose some of the lines and boxi-ness... prettier fonts too (a beautiful serif that says 'organic'/'homeopathic' and not 'techno medical')...