Logo Crit
Logo Crit
Out of context: Reply #21
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- alpinist0
okay then...
This doesn't stand alone as a wordmark and does nothing to convey underlying meanings - or any concept whatsoever - with regard to the name "Concrete". The comments about it coming off as frail were spot-on and should be taken as positive, constructive criticism and not written off with a self righteous snap about "contrasts and contradictions in design". Give me a fucking break. You chose a name for your studio that suggests a solid process and solid work but what you're showing here supports none of that. If you want real opinions, show a range of options that explore different levels of conceptual thought and ideas built around the principles that drove you to choose such a strong name.