Logo Crit

Out of context: Reply #12

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  • DavidFelt0

    At the risk of sounding stupid, I cant read it at first glance... my opinion is its okay to mess with letterforms if you have custom made them, or there is a rationale behind it (such as reversing e's in a russian name or something similar). But dont mess with these letters and start flippin' em just to make em fit into a logo concept....

    I also think the mark should be more prominent (what is the mark?) and that the typeface used for 'snow company' is not so good...

    Ill have another look now, see if I can give you any ideas on how to improve....

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