magazine ad?
Out of context: Reply #12
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Um ok mate. They just suggest that adding a bit of cyan or magenta will give you a richer black than just 100k on its own. I believe them.
skt
(Dec 13 05, 10:04)---------------------------
And I agree because it does. BUT, it also improves your chances of the registration f-ing up the legibility of your ad.
I tend to play to the lowest common denominater when running ads in newsprint and mag.....although you can get away with A LOT if you know the rules of the game and the particular pub you are running in.
The other thing to mention, besides plate registration, is that if you are running 2 plates to produce 1 color (we'll go with black for this example) then you are increasing the dot gain in those areas and, therefore, DECREASING the stroke weight of your font(s) and knocked out areas.
So, yes, you are correct but with limitations.