Crit my shizzle

Out of context: Reply #13

  • Started
  • Last post
  • 21 Responses
  • MrT0

    Maybe it's just too light overall? Pastel colours and a very soft airy mark. This client has a very definite 'offer' and this just looks quite nice without saying much. What's the thinking behind it?

    I don't think there's any problem with a yellow letterhead for overprinting, but the white and grey text will get lost in fax/photocopy.

    Then again, how important is that nowadays? They're an IT company with a modern product - will they photocopy or fax anything or do it paper-free?

    IMHO maybe it needs more oomph. To use the technical term...

View thread