wtf is brand?

Out of context: Reply #65

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  • del_razor0

    Brand is basically the After-Taste you get from a company, product, or service's advertising, function, style, or design..

    basically..
    brand is NOT a logo,
    brand is NOT a name..
    brand is NOT a slogan or theme song

    brand is the "feeling" you get after experiencing a product, service, or identity

    look at volvo..
    their "brand" represents "safety" "sturdyness" "higher standards"

    hope this helps you...

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