wtf is brand?
wtf is brand?
Out of context: Reply #27
- Started
- Last post
- 71 Responses
- ThisIsGavinDay0
Brandins is for people who get paid ludicrous amounts of money to piece together fairly large puzzles of an equation in which they can project something to the public that is just a snippit of the reality of a company. Its 90% shit. The worst kind of branding is car branding, but not far behind is fashion.
Especially the new Tag Heuer ads. "What are you made of?". I'm made of blood, flesh and water, mate, so keep you're fucking $500 watches I have a mobile phone that can tell the time.
Branding is an estate agents world where they give a new spin on something that isn't that different to any other product on the market.
However, I must say, I wouldn't be half as cynical on this matter if the public didn't actually swallow it.