< VW
Out of context: Reply #7
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- JKristofer0
Garettwest hit refresh, slick. That's my statement and opinion, not from an article.
MrDinky, valid points. We certainly cannot expect that you or I would be able to identify the majority "blame" from the outside but I would be mighty surprised if their new Jetta 05 had less to do with the "decline" they report than their marketing.
I would have rather read an article about how they are moving fresh talent within the product design team and would assume that a better product would increase big numbers over fresh talent to reinvent their campaign any day of the week.
The "consumer" will purchase what's hot first and foremost not because a campaign "sold'em", but because that product you speak of being "good" over the years, was in fact "great".