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Out of context: Reply #10

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  • mrming0

    I went to an interactive conference the other week and made a point of noting down all the buzz words / phrases. Best ones were:

    Tryvertising
    Brandcasting
    Latitudinal Segmentation
    Emotising
    Emoment
    Digital Glasnost
    Hockey Stick Growth Curve
    Network View
    Transactional Snacking

    And my favourite quote of the day was:

    "In mobile today it really is all about communication" (Jessica Sandin - Informa Group)

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