Unhate by Benetton
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- qoob0
- qoob0
I would have preferred to see "HATE by Benetton"
Positivity is so last decade
- GeorgesII0
still can't believe it won,
yeah it was executed well,
but the concept is/was pretty fuckn weak..
- pizzafire0
so, these won the Press Grand Prix Lion at Cannes
- GeorgesII0
I dare anyone to shop a pic of Hallah kissing Jesus while getting blown by Buddah with Jehovah sitting in the corner fapping,
that will get people talking
- GeorgesII0
Today 22/11/11
- jon_d0
The risk is in using the politicians faces.
- seems like, using the religious leaders faces, was more risky.pizzafire
- rightjon_d
- jon_d 0, pizza_fire 1jadrian_uk
- haha ... just saying. not keeping score.pizzafire
- 23kon0
"At least theyre willing to risk something, can't say that for 99% of the ad agencies out there."
In this day and age an advert like that isnt a RISK!
Back in the 80s yes. Today nope.- Where's the world heading?
Mike Judge wasn't too off in his vision, was he:
http://zombieroom.ne…Peter
- Where's the world heading?
- jon_d0
give him tongue 'Bama.
- ThePublics0
a curious amount of criticism for this campaign, scrutiny is no doubt worthwhile, but let's not lose sight of the fact that we work in an industry that churns out nothing but apolitical bullshit.
At least theyre willing to risk something, can't say that for 99% of the ad agencies out there.
- the 99% !!!clearThoughts
- LOL clearthoughts! OCCUPY QBN!Hombre_Lobo
- feel0
ENGHEY
- RDarnell0
This is great -- thanks for sharing it here gents.
- jon_d0
be gay.
buy benetton.
- monNom0
"Benneton - A manufacturer of men's, women's, and children's casual wear, footwear and accessories."
Pretty much cuts the teeth out of this idea from the start. No matter what they say, they're still just selling handbags.
- haha you could say that about any ad campaign, reallyjon_d
- unless they are selling something other than handbags, Jon_drefunktion
- jon_d0
it may seem like shock for the sake of shock, but in an era of gay marriage the image really is not that shocking.
also, with the increasing homophobia in the world, the message is as relevant as ever.
- WeLoveNoise0
isn't this treason ?
- Sedition !mikotondria3
- ok - so the agency / culprit can be sued for this still right ? or is it not considered an major offense ?WeLoveNoise
- diplomacyjon_d
- UKV0