Ask Ur SEO Q's 2011
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- 86 Responses
- spot130
thanks for all these insightful SEO tips trooperbill. So, with a whopping 300 visits a day to your site, are you going to write a book about your amazing SEO success?
- ukit0
trooperbill, any good tips on first steps when launching a site? Is there a particular checklist you follow? Easy backlinks to get, directories to submit to, etc...
On-page optimization is one thing, but let's face it, it's all about links at the end of the day, isn't it?:)
- nocomply0
I've been reading lately about how page speed and load time is now a factor for SEO. What's your opinion on that trooperbill?
Is it worth paying for a CDN service to boost load times?
Thanks!
- trooperbill0
@ukit yep:
Title tags: under 59 chars, no repetition of keywords in any 1 title, all paghes to have unique titles, head terms in each title to be unique across them all (dont target 2 internal pages at the same keyword)
internal linking: make sure your landing pages are linked from your home page
navigation: make sure all key navigation is keyword friendly
content: make sure you have your target terms at least twice in each page and that they relate to the title tag of that page
submit to/get links from:
dmoz.org, botw.org, business.com, yahoo directorytrade associations and affiliate companies
send out press releases
set up social media profiles and optimise - follow all competitors and market leaders (hijjack conversations)
send out some article marketing to boost deep content
use services like gorkana to find media interest
- should be affiliated companies, not affiliatestrooperbill
- Nice rundown, thxukit
- mydo0
is uniqueness important?
does duplicating content on other web pages adversely effect ranking.for example, if i had a blog content mirrored within another site. would google like that?
- trooperbill0
@mikotondria3 pand is a recent update to the google algorithm which analyses content quality and quantity.
- trooperbill0
top tip: remove all site wide links to pages like login, register, checkout, view basket, privacy policy, terms and conditions, links etc as these all weaken your site... instead make things like basket operations and logins a javascripted link and move t&c, privacy etc to your contact section
if you type site:www.mydomain.com into google you will see all this rubbish high in the results because its linked SITE WIDE
- that's a great tip, thanks.mikotondria3
- wow, this IS a good tip. I had this happen before with my privacy policy and couldn't figure it out!SteveJobs
- I disagree as this will make navigation without Javascript impossible and navigating your site by crawlers more difficultspot13
- It's about content priority not JS'ing your links. Can you show an example where this has worked?spot13
- I find no reference to login, reg, etc:
http://twe.ly/7wlb
http://bit.ly/mcDILK…spot13
- ukit0
Is it a bad idea to have too many links on the homepage? I mean links to deep content elsewhere on the site.
- it's not a yes or no question. You want your site to be crawled so the easier it is to find links to your important content...spot13
- ...the better. But, you need to be clear on what content you are trying to optimize for and build in emphasis or your doing nothing,spot13
- The more specific your site is to a specific topic, the more relevant to the phrase / keyword search engines will rank youspot13
- plash0
got any good primers for seo? for absolute beginners ?
- trooperbill0
@hektor911 best thing to try is probably wordpress with a load of plugins
- trooperbill0
@nosaj yes too much plumbing also your titles always start with your main term - simply reverse them for deep pages. the google adwords keyword tool will give you better medium and long tail terms you can match to your content.
tip: use a keyword density tool to see what keywords your content is referring to and tailor your titles around that.
- trooperbill0
@nocomply for youtube they dont have transcribing down just yet so my advice is to make the title more optimised to your keyword and upload it... you can always delete the old version.
- If you delete the old version, you lose all your visitor statistics and you video will loose ground in YouTube searches.spot13
- It's better to keep both but set them in a playlist so that the both videos are visible and make it clear that the new one is newspot13
- Spot13 - That's exactly what I was afraid of. The multi-video playlist sounds like a good idea.nocomply
- trooperbill0
@jadrian_uk i wouldnt do that. best to have unique urls i.e. /uk/en/ or /us/es/ (american prices in spanish)
- trooperbill0
@Ancillary whats his email i could do with some tips on picking up cute birds lol.
- trooperbill0
@citizen_h yes dropdowns if written to the code (not within javascript) are indexable
- spot130
hektor911, I'm not strictly speaking an SEO person like Trooper, but here is what I would do in your situation:
1. Define your target audience and find out what they are looking for and define a number of search queries that you want to optimize for.
2. Write content pages that answer the above with very specific details and word variations for the defined queries.
3. Set yourself up with a Google Places listing and get it mapped and ensure you are listed in any local directories that are applicable.
4. Pick a domain that has the keywords in it like TexasPhotography.com and ensure that your page titles are meaningful and that you have web-friendly URL's checked in WP.
5. Ensure you have a Google XML site map.
6. Offer value to your visitors!! People always think, "how can I get people to come to my site" but never, "what can I offer people who come to my site". Content can have value, freebies have value, great images have value, but you MUST have something of value to offer your visitors.
7. Finally, sell your site. SEO is one small part of a marketing campaign and if you focus too much on SEO and not enough on selling you will have marginal results.I built and manage websites that get well over 10,000 visitors a day and the success of these sites has nothing to do with 2 levels of directories, short parameters or % of home page links, etc.
I would love to see some case studies or real data that show, for example, changing your footer nav to be written by js improved traffic or that having 30% deep links on your home page does anything but I have not so far. Trooper, any chance you can share some of your SEO technique sources?
- trooperbill0
@citizen_h no sIFR works fine... just dont overdo it and make sure that with javascript turned off you can still read the content and headers etc
- hektor9110
Do you guys have a sample website that follow the guidelines above, say for a photographer or graphic designer? A website with a portfolio in other words.
- trooperbill0
@mydo yes duplicate content is the biggest cause of issues with a site. make sue every paragraph is unique (paste them into google search to view similarities - if you see lots of bolded entries, re-write it some more)