SyFy
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- Khurram0
THEY ARE TRYING TO GET AWAY FROM THE GEEK CONNOTATIONS OF SCI-FI RETRO DRWHO MARATHON EPISODES WITH WHICH THEY MADE THEIR BREAD AND BUITTER TO ATTRACT MORE PEOPLE WHO ARE INTO LOST AND SHIT COS THERE'S NO MONEY IN IT ANYMORE I SUCK DICK
- YOU SUCK DICK is the only part you got right.TheBlueOne
- Yes, but that' doesn't make me gay.Khurram
- Didn't say it did.TheBlueOne
- As long as we are clear on that.Khurram
- hey, i can see the rainbow from here. lol.akrokdesign
- Crystal.TheBlueOne
- harlequino0
"Trying not to turn people off with nerd connotations."
Huh? Maybe ESPN and all the other hundred sports channels should try not turning us off with testosterone fueled asshole jock connotations.
The channel is what it is. It broadcasts the Sci-Fi genre. It has a huge viewership. Seriously, wtf?
- voiceof0
I don't see what the big deal is. They couldn't trademark sci-fi so they found something that sounded like it and made it theirs, plus now since it doesn't say sci-fi explicitly they are free to add shows that don't quite fit in the little sci-fi box. Now they can "stretch your definition a bit and include comic book movies (Batman, Iron Man, Spiderman, etc..) and Harry Potter / LOTR fantasy light"
As long as they keep the shows I like and get rid of the made for tv "C movies" I'll be happy. USA made a change a few years back and it's paying big dividends for them. You can't blame sci-fi (err syfy) for trying the same.
I don't think we are going to be seeing shows like "Kendra" or "Gossip Girl" on there anytime soon. It looks like they are going to keep the shows that have elevated them in recent years and just expand on them.
- Khurram0
Obviously it didn't have a huge viewrship as they are quite CLEARLY trying to get away with it.
Seriously when was the last time you bumped into a sci fi nerd? Compared to sports fanatics?
There's like ONE sci-fi nerd in our office, and she works in design... oh wait, that explains everything :D
- get away from it... away from the old Sci-Fi demographic born in the early days of cable/sattelite whenKhurram
- peopel still thought u could devote entire channels to tiny demographics of peopleKhurram
- Film Four tried to do that with "film nerds" and they almost gone down. Now they advertiseKhurram
- Are you high?harlequino
- Are you retarded?juhls
- actually, he's rightkelpie
- TheBlueOne0
I see now that this is obvious the place where I take my stand against the modern vapid consumer-marketing axis.
*draws line in sand with toe, gathers muskets, sets up picket line, adjust curmudgeon hat
- might want to get an automatic, or at least a semi automatic, we are talking about sciifi hereversion3
- Shhhh..I have a thermite-tachyon bomb hidden in the sand under their feet. The muskets are a deceptionTheBlueOne
- version30
wasn't this whole thing about trademark? the inability to trademark the letters "sci-fi" as it refers to a genre of pop life science fiction? where as the 'stylized' word form "syfy" is quirky unique neat and awesome, so much in fact i can't see who would step on these toes
- TheBlueOne0
"There's like ONE sci-fi nerd in our office, and she works in design... oh wait, that explains everything"
The image of reality you conceive of in your mind has only accidental correlation with reality in general it seems.
- er... um... what?version3
- FFS READ THE GODAMN THREAD IF YOU"RE GOING TO MAKE NOTESTheBlueOne
- i have, and this makes no sense as a reply to any recent postversion3
- harlequino0
Look, I don't the channel is going to lose it's base. Not at all.
I think what I (and TBO for the most part) am saying is that it's just really sad. It's another big nail in the coffin of anything that remains of interesting television. At least where identity is concerned.Does it look and feel this way because it serves the content and the viewers who dig the content? No, it's about roping in more people to make more money from media sales.
This isn't the channel flying it's freak or "sci fi" flag in a new and interesting way at all. It's pulling the flag down to half mast and not (as some twerps like to call us/them) "so nerdy." Which it fucking never did, btw. It's watering the channel down to make it blend in more with the others. Remember MTV 20 years ago? It was pretty cool and different and changed a lot of shit. Look at it now.
Look, I get it. I work in the industry. It makes sense and it will probably make more money for the channel and it's advertisers. Just saying it sucks (the move, not the work itself. Again, nice job Proud).
- "i don't THINK.."
sorry, not a proofreaderharlequino - *passes musket-laser to harlequinoTheBlueOne
- pew pewharlequino
- ha! perfectversion3
- "i don't THINK.."
- TheBlueOne0
..and it's fucking insulting that the marketing execs of the "Science Fiction" channel would characterize their primary audience as " a bunch of geeks".
I mean, I don't see the president of Wal-Mart say " Well, we market stuff to the rubes...".
- walton didn't, but the rest of them, i think they doversion3
- Didn't say it wasn't true, just saying they don't announce it in their marketing plansTheBlueOne
- Well, they did make their logo a giant anusukit
- akrokdesign0
#50 - nice work.
- uncle_helv0
When did you join Proud gradiate?!
Still not keen on the spelling of the name, although nice branding job!
- 8 weeks or so ago.gradiate
- Lies :) I remember you from way, way back when we both had done Airside tee shirts.Jnr_Madison
- Oops, thought helv meant here.Jnr_Madison
- ukit0
You laugh now, 5 years and you will be going to the bookstore to buy the new "SyFy" novel.
- Whilst listening to my HyFy in a cafe via my WyFyuncle_helv
- hehakrokdesign
- harlequino0
By the by...
http://www.cnn.com/2009/SHOWBIZ/…Lol, article reads like this thread kinda.
- ideaist0
Shortening a short form is the industry's solution to running out of ideas...
- version30
lots of people who may be called "geek" revel in the name and are quite proud of it. i'd rather be a geek than say a jock. as far as the logo in the bottom corner... have you seen any of these shows? the acting and effects are cut rate and sub par, most people enjoying this entertainment are in it for the fantasy, not the quality. i doubt the name/identity change will have a noticeable impact be it positive or negative on viewership
- scarabin0
the whole change reeks of insecurity and fear.
two things i would NOT want to associate with my brand