Open letter to Leo Burnett
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- pr20
Let me be the first one to say it: when dealing with ASSHOLES (any corporate client of any kind) charge accordingly!!! Do not do favors as the people in charge do not care! That way you won't be bitching when they have others redo your job because you've been paid handsomely.
- So many smaller agencies have no idea what the big guys would charge. I see it all the time.monospaced
- I don't know what to charge either. I just did a job for an agency where the friend at agency told me to add $1k/day to my invoice.pr2
- my invoice.pr2
- If you have a friend there who's willing to do that, then it's good advice to take.monospaced
- Agree.OSFA
- lowimpakt0
it's a scum ad agency ripping of a naive agency that were all making an advert for mc donalds who peddle junk food that puts people in hospital with clogged arteries and fat asses.
- inteliboy0
An open letter to an agency = suicide. If anyone did this at the production company I work for... well it just would never happen.
- Julesvm0
it's currently on the front-page of http://motionographer.com
- Horp0
I thought it was their concept and execution. If it was all carefully scripted out by the ad agency then I think its tough luck, but not really a case of foul play.
Trouble is, agencies like to pigeonhole suppliers. It makes life easy for them. So whether Asylum like it, agree with it, or not... they would always be on the books at Leos as "small set up, low budget, quick and dirty people for cheap work" and that's all they would have got. No agency is going to throw a bigger budget job at a smaller agency. Obviously scaling up means scaling up.
Asylum probably did earn themselves some credit points for tdoing such a great job on a tight budget and deadline, but they probably should have accepted that doesn't give them a shot at something bigger and they probably should have waited a little longer to see what other work Leo put their way, before burning the bridge and the credit they've earned in this public complaint.
- pr20
I wish someone who does some accounting from ad agencies could pitch is... I know for a fact that i've lost some jobs because i was too cheap. It's as if the agency simply doesn't want to get creative with accounting. Say the original video guys did the spot for $20k but the new budget was $200k so the agency didn't want to go with $20k guys because they don't know how to spend ("waste") money on to justify the budget.
This in a away is catch-22 of capitalism. The "poor" who knows how to allocate resources get screwed while the "rich" that know how waste it (no doubt on overpaying top members of the crew/production house) get richer.
- 20020
you can buy one on Amazon
- i_was0
they have the right to do so.
- 23kon0
WOw!
Bunch of c*nts!
- ernexbcn0
Response:
- GeorgesII0
hmm that is pretty low,
but it's not the first time and won't be the last,
at least asylum had the balls to go public,
now they'll never get a contract again
- GeorgesII0
I just finished watching both video and it's quite disgusting,
they could have just given the budget to Asylum to reshoot it,
- exador10
the original by Asylum is far superior...bigger budget or not....the reworked version loses a lot in translation, so to speak...it's not nearly as powerful....
- ideaist0
Advertising = art - soul...