Live / Digital Campaigns
Live / Digital Campaigns
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- aaronbimpson
Can anyone think of any campaigns that have merged both live (I.e. events, gigs, stunts) along with digital (web, video, flash, viral) to enhance/ bring the whole thing together?
One that springs to mind is the T-Mobile/ Hey Jude ad (http://www.youtube.com/watch?v... This probably used the internet to rally support together, then onto the live event and back to the internet as a viral.
- cactushands0
microsoft 7 launch?