"Have you seen HSBC's?"
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- i_monk
Client rejected first round illustrations, says she wants imagery similar to what HSBC is using.
Anyone know what HSBC's print ads look like at the moment? I thought they were using photography and shots of people, but I haven't seen an ad of theirs in the wild in a long time.
- ********0
I think they are referring to the illustrative tv spot which is similar to the VW spot while back.
- Feist song was in the ad********
- link?i_monk
- trying to find it but cant seem to locate it.********
- Feist song was in the ad
- ********0
- thanksi_monk
- This is a different campaign. The other was more just illustration drawing animated. Older.********
- i_monk0
I told her photography is off-brand, so now she wants something "inbetween". Arg.
- Countryman0
Why don't you just tell her what your going to do instead of being a little bitch.
- Countryman0
take the consultation stance and stick up for yourself!
- ********0
I know what she is talking about, its that damn illustration tv spot
- ********0
I think this one.
- But I think may have been US only.********
- Mad Men IntroclearThoughts
- But I think may have been US only.
- i_monk0
^ Thanks.
Hard to make it look like that without making it look like a ripoff. (Client is a bank.) If she wants these printed over the weekend she'll have to approve what I give her tomorrow, or miss her deadline.
- This style is used over and over. I wouldnt think its a rip off.********
- This style is used over and over. I wouldnt think its a rip off.
- tparsons0
Heard they are pulling all of their investments out of the U.S.
- ********0
- ********0
How about this...
Do line art drawing with numbers on them, like a coloring book. Each number corresponds with 'steps or why this product / bank etc is good'
And if its outdoor posting, put some colored pens / markers along with it with a tagline "color your dream come true"
*I will bill you later.
- Also have colorer markers a swag to give clients and let them color it at home or on street.********
- Also have colorer markers a swag to give clients and let them color it at home or on street.
- ********0
"color your financial dream come true"
- i_monk0
It isn't a rebranding, Dinky, but I appreciate the effort.
- ********0
I would try this out as an option and could lead to rebrand.
ALWAYS BE SELLING!!!!
- i_monk0
Their branding is controlled by the home office back in Overseasland.
- ********0
You can start the trickle effect of "hey who did that ad? lets do something similar"
Add your portfolio / resume
- Created the rebrand / campaign for XXXX bank. Set stylistic, design and messaging which lead to a global rebrand.
- i_monk0
Alright, she has permission to use photography.
Stock photo was not included in my quote (as I said, it's off brand for them), so do I add the cost to the invoice, or am I expected to pay for that as part of the job? I've never had to add additional costs mid-project, and I though I don't think she'd fight it, I don't want there to be an issue where the final art is printed and she doesn't want to pay for the photography because it's more than my original quote.
- ********0
You have to tell the client that stock photo will cost extra.