Are banner ads worth it?
Are banner ads worth it?
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- Grimey
Nice post from the Campaign Monitor team on the results of a recent banner ad campaign. Shows different banners and landing pages used, and the conversion rates of each. Some interesting results in there.
- utopian0
interesting article
- toe_knee0
Good article but its a very niche market they are adverttising. The likes of the cokes, nestles, cadburys, bmw's etc are more about pushing brand that getting clickthrus. They are just happy to have their brand visable
imo
- ********0
Good information there, and interesting to see results like this from a marketing point of view.
- fodcj0
Very interesting article.
