Is midge a fool?
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- 43 Responses
- JSK0
BTW, I should have used all on the first BTW on the top post.
- kezza_20
seriously anxious, I used to freelance at deepend, when they went tits up, glue, dconstruct, poke all rose out of that dotcom hell hole.
out of marchfirst which was the most spectaular fuck up came agency.com, organic, preloaded and another I cant remember.
when I worked at DNA and they were laying off people, we were bought by some little upstart called avenue a, which merged with razorfish, which all were bought out by microsoft.
seriously Ive been through this before and NOW is the perfect time to take a chance. I've just opened the London office of critical mass with 3 other full time bods and we are flying.
my favourite saying: he who dares rodney!!!
- Horp0
Midge, I start off a little firm every morning. By the time I've dresed and started to think about the tasks of the day, its generally subsided.
- hehe. I find a little handiwork normally sorts that out.MrOneHundred
- MrOneHundred0
Midge = Midgee (from YH)?
- no. different midge.Midge
- Thank Christ for that.MrOneHundred
- kezza_20
everyone is so pessimistic, he wanted cheering up, just saying what I think.
I might be wonrg, but fuck it I aint going to wallow and wait for things to screw up....
heres some up lifting news:
http://www.brandrepublic.com/Dis…serious cheer the fuck up
- Douglas0
Can you run your little firm from the UK? Can you appoint someone to run it for you while you start a UK branch? Even if you have to look for work, I'm sure you'll do fine. Could be a lot worse. The economy will clear up in due time. You may have to skate thin for a little bit, but it will all work itself out.
- JSK0
Kezza, I think we all have been through this before. But this is different. The previous decline was due to bubble with in the industry with no real business model.
You work at Critical Mass and think that, that agency is going to be next AKQA? They have been around for a long time with out much success. They couldnt grow during the boom, what makes you think that they can during the decline? I thought you were talking about 3 people independent shop.Also, even for their toronto office, they opened and closed twice in 2 years before they finally opened door.
- true, but that office is now estabilshed. and were growing apparantly. I'm a realistic optimist :)kezza_2
- TheBlueOne0
Is the wife still the love of your life? Then yes, it's worth it.
And what, did you expect the UK to be all sunshine and unicorns? Didn't you do any research?
- kezza_20
all im saying is that there is always potential in every situation. I've been a CD on P&G business for the last 3 years at Leo Burnett, and when I started 3% was spent online, next year it'll be 30%.
If you work in digital, you will be busier than ever. promise you.
I thought this interesting too:
"s the sweep of Ogilvy took place today, Sir Martin Sorrell, CEO of mother ship WPP, was in Athens with a select group of 250 staffers and other "smart people" to brainstorm about the future of the business.
Well, what are these high level thinkers doing? According to Business Week, there are jugglers to get people's creative juices flowing. The Nintendo Wii is manned by ad execs and others are listening to an executive from Britain's Guardian newspaper give a presentation entitled "Oh My God, the Internet Ate My Business!"
Your mouth went try at the mention of jugglers and by now, you are probably gagging a little bit. Anyone in the trenches of the ad industry should be appalled and dismayed right now. Can you believe that the guys in charge are just now getting a lesson about the internet? CEOs of digital agencies? Don't feel bad about that shit eating grin you're sporting. Clearly, the death star agencies are farther behind the curve then we all thought.
What's Sorrell's plan? "Sorrell is now pushing for every one of his 133,000 employees-along with the 15 heavyweight members of his board-to embrace digital technology like there's no tomorrow."
Fucking christ. You fucking joker. Embrace digital! You should be ashamed! Come on. For how long has there been internal pressure at WPP do just that? How many staffers have left to join digital shops or head into the tech sector because you guys have been asleep at the wheel? Buying up digital agencies isn't going to save you.
"WPP has set up digital training courses for 3,000 managers to find ways to engage customers with tools like Twitter and Facebook, among other new channels."
You're already too late on this on, papi. If you get myopic and just focus on digital, mobile and gaming are going to leave your ass in the lurch in just a few short years. Lets not even talk about real world issues like identity, expression, feminism and race in the US that are going to catch you out in the cold in the same amount of time. Lets not talk about the ever present need to do good that continues to face down your clients. Are you ready to confront all these issues as well?
In the article, the writer goes on to discuss how Marty wants more cooperation between his firms. Blah, blah, blah. Sorrell is basically admitting that WPP has become irrelevant. That they've done it to themselves and the solution? From what this article says, they really have no solution at all. "
- Midge0
Right decision made... am going to start another firm (or branch)...
My new motto is... CHANGE IS GOOD.
Thanks all.
Midge has cheered up.
- taragee0
taht yh midgee is a bitch
- JSK0
Good luck to you Kezza, I dont trust any ad or interactive agencies during good or bad times. Experienced too many office closures, mass lay offs not to be bitter.
So much better to run your own shop.
- elpaso0
you should start one in italy
call it Midg.it
- kezza_20
+ like 6 people I knwo who are huge digital bods are all being paid fat fucking salaries to go over to ad world:
http://www.brandrepublic.com/Cam…
Plus look at some of the digital stories whilst the rest of the world burns:
http://www.brandrepublic.com/Dis…
http://www.brandrepublic.com/Cam…
- kezza_20
Anyway I started feeling all buoyant, now you fuckers have depressed me.
fill out CV to McD's, did a tv ad for them, should let me flip a burger.
- elpaso0
only kidding Kezza - if anything that press clipping fully proves your point!
- JSK0
^^ Kezza, always think of an exit plan. I refused all agency jobs after I left last year. CDO, ECD, etc all the same crap to me. Make your own get bought out and you are rich.