Help me, Manly Men!
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- emmaopeel
I am looking for reference sites, ads, magazines etc. for a youngish, sports fanatic "looking for a great bar to watch the game in" type of audience.
Any ideas are welcome — I am working on a full branding package for a bar/club/sports lounge, and being a slightly girly-girl... well... I need a little advice, pretty please.
apologies for the salacious entreaty...
- zedvox0
*pinches self*
it's a girl .......
- zedvox0
besides the usual maxim's,stuff,cargo mags
do check out how axe does it's advertising....its blatant "spray this and you'l get laid" strategy very guy centric....
http://www.cometoaxeland.com/
- zedvox0
oho oh and there was this "subservient chicken" by Burger king....type of a site done by http://www.beer.com check out the virtual bartender section...you type in and the chicks , pour, lick, kiss,flirt...and all that nonsense.
- emmaopeel0
oh my! I didn't know what was waiting for me with the virtual bartender...
thanks, zedvox — those are great suggestions — I hadn't even considered the humor angle...
- PonyBoy0
Enter response:
check out all of bacardi's sites... they're formulated around partying... although their a lil 'silly' w/their 'Barcadi and Cola' commercials... they do tend to stay away from the jeans and t-shirt type of crowd as far as their character presentation...
... perhaps you should dig around some beer websites - budweiser? Heineken?...
... alchohol sites in general would be a good place to dig around.
- zedvox0
lol emma..
men are simple stupid beings.
use humour..laugh at our asses but make sure you have two chicks making out somewhere in there..thats makes it all right heh.point is..i think it will be a more interesting work if it's tongue'n'cheek ....i think axeland stuff is somewhat funny..esp the TVC's whereas beer.com is the other extreme..its just frat boy fantasy.....
gd luck!
and i'll post more stuff if i find.
- emmaopeel0
Thanks again, for your help this weekend, guys! this gave me some new ideas to think about! in life and in art! ha!
- uberdesigner0
axe body spray gets highschoolers laid by their own hand