Logo Guidelines
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- ewo
Good morning NT!
My company is getting ready to adopt a corporate logo that I believe violates a lot of basic "good, long lasting" logo guidelines.
Could you help remind me as to what criteria I should bring up with the man in charge?
I.e. "should be recognizable when printed on the side of a pen," etc
I love you all
- Buckyball20
Should ALWAYS work in B&W.
- emokid0
should use hot pink
- version30
should include the following
lense flare
drop shadow
bevel
cowbelland once youre done make it a little bigger
- emokid0
i bow down before version3's wisdom
- ewo0
A lens flare is present in this one, FYI.
Keep em coming!
- emokid0
on a serious note, the simple recommendations off the top of my site are, as the other guy said, it should work in black and white and, as you already know, should look good when printed real small.
other than that its mostly fair game.
- emokid0
did i say top of my site? i meant head.
damn work.
- k770
- version30
black and white
avoid any type of gradient
provide areas for ink trapping
provide ample space between colors
(meaning no thin gaps between graphic/type, this can bleed together at small sizes)
- ewo0
Thanks all!
JazX? Jevad? iDp?
I'd love to hear your thoughts as well.