THE DRIVER SPEAKS - Advertising is Serious Business

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http://www.designtaxi.com/features.jsp?id=158
  • Drivers

    "You are in the position where you are liable for the profits and loss of the creative team you are in and the advertising agency you are presenting. One logo missing from the ad and your whole team is dead meat. A common but very fatal mistake, it is even worse than putting up a blank press advertisement."

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