Creative Genius

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http://www.bbc.co.uk/radio4/science/creativegenius.shtml
  • JDC

    BBC Radio 4 series about creativity. Available to listen to online. Programme 3 is particularly interesting... "He talks to an advertising agency to find out how they think up their best ideas, and finds out why businesses are using poets and artists to improve their productivity. "

    JDC
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