new UPS logo
new UPS logo
Out of context: Reply #27
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- BlueTree0
I think you're all over reacting a bit. Corporations don't fit in the 80's Atari, mini pixel, or abstract 3D style that some might see as "new wave".
I think the new logo is a cleaner, more modern version of the old one. It's not that much different from what they had, other than loosing the bowtie package above.
As for the "lens flare".... it's really just a bit of lighting effect to give it a bit of depth. I'm sure they'll have flat versions of the logo as well.
So there, I'm the only one that likes it... and that's ok with me.