Why are macs so expensive?
Why are macs so expensive?
Out of context: Reply #11
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- Mick0
I think it boils down to Apple having a different business model. THey want to appear as being the "elite" - aimed at people with more money... say way BMW appeals to the upper class.
If they were the same price as PCs, they would have to sell twice as many to make the same profit, which is something they're probably not comfortable aiming for because they just don't have that big a market share.