Artificial Intelligence

Out of context: Reply #2916

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  • microkorg2

    Blown away this evening having had ai help me create a 12 page brochure in under 2 hours.

    I was given a word file by client with all the text and data content.

    Gave Claude the word file and told it to take design cues, palette etc from the company website. And said to add placeholders for images.

    It gave me a load of SVG's back that I could paste into A4 illustrator pages.

    I acted as a design director making some type and copy edits. Made some little tweaks to the header throughout.

    Got ChatGPT to create studio style photography of the products from the company at the image size ratio used in the brochure designs. I then placed images throughout brochure.

    With 10 of the pages being table and data heavy, this brochure would've taken me a good few nights to do all manually.

    • yup. it's great if you can charge the same as you would for the old way otherwise the industry is going to just eat itself._niko
    • except for the biggest onesneverscared
    • Like wearing a mechsuit at the gym.zardoz
    • i love the idea of this but in our org the concern is feeding AI a bunch of information we wouldn't want to get out. is that concern for you?scruffics
    • It was for a brochure so all info in it would be in public domain anyway when published.microkorg
    • It was AI that did the design here, but rather than directing it to the website for inspiration I could've designed some template pages so that the AI was...microkorg
    • ..working more as an artworker rather than a designer. If im doing this again then thats the way id like to try it next. Would feel a lot less like cheating ;)microkorg
    • There was no creativity involved, just copying visual rules already defined.dmay
    • I've been blown away a few times recently. It's getting better. Design as a career is over.newcunt
    • You still need to art direct it but even a halfwit can give it design references they likenewcunt
    • so i guess as long as there is confidential information and mistrust of AI, designers will have work to do, right? RIGHT?scruffics
    • What a fucking hackrobthelad
    • Scruffics, yes, it's a tool that saves us time IMO, that's all. The same as computers saved time not having to typeset or mockup with Letraset.microkorg
    • Dmay, Claude actually took influence from a detail within the logo to design pullout panels and image masks that reflected this detail that doesn't featuremicrokorg
    • anywhere on the website, so that's a little bit of design thinking. Translating the brand/logo into a design language element.microkorg

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