SEO AIO GEO
Out of context: Reply #5
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- utopian0
Google Is Caught Between a Rock and a GEO Place.
Google is stuck in a tricky spot. For years, it built its business—and billions in ad revenue—on people searching the web and clicking links. That’s how SEO worked: websites competed to rank high, and Google cashed in on the traffic. But now, AI-powered tools like ChatGPT and Perplexity are changing the game. Instead of sending users to websites, they just give answers. Fast. Clean. No clicking required. This new wave of Generative Engine Optimization (GEO) threatens to undercut the very model Google depends on. If Google embraces GEO, it risks eating into its own ad revenue. But if it doesn’t, it could fall behind to faster-moving AI rivals. It’s a classic lose-lose—or a chance to reinvent everything.
- The SEO vs GEO war has begun.utopian
- so for businesses whats the benefit of GPT for marketing? why should businesses allow their content to be scraped if it doesnt deliver traffic?trooperbill
- I guess there is no different when Google controlling all the web traffic based on a pay to play search result scheme.utopian