Design Agency looking for help

Out of context: Reply #6

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  • hans_glib3

    looking at your site (and without really understanding the world of licensing) i'd say it needed to look more business-like - the current use of all those licensing assets makes you look like an illustration outfit, and the youthfulness of the shows themselves contributes to a "cartoonish" feel for the site, which may put off the larger brands, which presumaby are mre into the business of making money.

    perhaps if the case studies / imagery showed more of the final product (which presumably is quite dreary? - i've no idea where this ends up- tshirts/mugs, keychains, figurines, etc?), and were more skewed to the business -ie money - end of the process it might make you seem more serious in their eyes.

    it's not a bad idea to talk to themto find out what they look for. or to your existing clients - what attracted you to them in the first place? consumer insight is invaluable.

    • <-- thisstewart
    • I agreebenvoid
    • i like this as i am very weary as sometimes this whole we need to grow our business exercise turns into a revolving door of sales strategists that have opaquejonny_quest_lives
    • goals and before you know it your 5 years deep into paying for a executive role that provides nothing but overhead and you can't bill clients forjonny_quest_lives
    • at the end of the day you have good relationships better to build off those than the we need someone ewho knows what they are doing only to be fugazi'djonny_quest_lives
    • by someone who bounces from agency to agency doing the consulting brand marketing jig for 6 figures per yearjonny_quest_lives

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