creative management
Out of context: Reply #49
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sweetasbro, the agency is out there making contact, hunting for new gigs, knowing the complete network of publishers and media from front to back, knows about the legal issues, handling contracts, dealing with clients, convincing them, travelling, meeting, talking, re-evaluating, briefing, planning etc etc.
how on earth would you think arthur could do ALL this and also do what he is good at?, namely illustrating for six weeks.
and i bet arthur took the biggest slice of the cake, since agencies only calculate their share on top of the designer demand/costs...
for my company i'll have to take gigs preferrably over 10k in value each so my share is enough to earn a proper living, altho for single editorials i will need to have a minimum charge for the Creative Manager (=me).. still need to do proper research in this field.
if all goes well i hope to get this baby running early April 2004.