Artificial Intelligence
Out of context: Reply #501
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- mg331
I set up a slack channel at work about AI a few days ago and the convos have been riveting so far, especially given the range of awareness and knowledge across the company. You've got people who have no idea what any of this is, then people who were like "omg I was just telling someone else we needed to start talking about this."
We're a content marketing agency and produce content for different brands in a variety of industries. I'm having some fun thinking of how little site search is used in most sites, and how a chat engine could become the main way of finding info on a site, producing a single results page that isn't links to different articles, but is a single piece of content giving you precisely what it thinks you need based on the search prompt. Very interesting to think about how much that would change the ways we measure engagement and would possible give us something far more qualitative (based on satisfaction, benefits, and emotional engagement) vs. quantitative (bounce rate, time on page, links clicked, etc.)