Metaverse
Out of context: Reply #40
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Company Documents Show Meta’s Flagship Metaverse Falling Short
Horizon is designed to be a sprawling collection of interactive virtual spaces, or worlds, in which users appearing as avatars can shop, party and work.
Yet there are rarely any girls in the Hot Girl Summer Rooftop Pool Party, and in Murder Village there is often no one to kill. Even the company’s showcase worlds, such as Questy’s, a virtual arcade featured in a Super Bowl commercial earlier this year, are mostly barren of users.
According to internal statistics, only 9% of worlds built by creators are ever visited by at least 50 people. Most are never visited at all.
“An empty world is a sad world,” said one document summarizing the company’s efforts to herd users toward venues where they would encounter others.