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Out of context: Reply #70284

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  • i_monk1

    Presenting my brand audit and reco's to my boss this week. A bit anxious because he's the one who built the new brand a decade ago and it's my job to point out all the mistakes and oversights.

    • areas for improvement, you mean ... new opportunities ... not mistakesmonospaced
    • ^thisrenderedred
    • Oh I know, but 26 pages of "this is what you missed" is a lot.i_monk
    • They’re rebranding because he knows that it needs to change. Chances are he already know the issues. As long as your points are valid you will be fineGnash
    • Maybe push the 26 pages of "you're shit" to the appendix and focus on what the landscape looks like for a forward thinking, relevant and well-brandedben_
    • educational institution is?ben_
    • Hey don't worry, someone did the same thing at Facebook a few months ago and look what we have today! voila.
      ********
    • Guys I said "a bit" not "I'm shitting myself in terror". And yes he knows some of the issues, that's why they created this position.i_monk
    • The remainder of the doc is the recommended road map.i_monk
    • lol, best of luck man... if I remember where you landed correctly they could use a refresh badly, so exciting times if you spearhead it!ben_
    • I know right? Thanks!i_monk

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