End of agencies?

Out of context: Reply #9

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  • ETM1

    It's a cycle. I remember everyone taking things in-house 20 years ago. But there are numerous challenges there too, from the obvious HR ones, to the creative output becoming stagnant and complacent.

    So after a while the grass looks greener and they outsource again. Wash, rinse, repeat.

    The best is a combo of both, IMO. A beneficial friction that breeds creativity.

    • exactly =) I think we were responding at the same time!!zarkonite

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