uber
uber
Out of context: Reply #217
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- milfhunter0
https://www.uber.design/case-stu…
any thoughts about uber going for a new identity. again.
- Getting rid of the U was an odd decision. They owned that letter in the pubic sphere -- such massive equity to dispense withGnash
- überfailchukkaphob
- Bettermonospaced
- Better than the last, way worse than the second to last. So yeah, still a fail.chukkaphob
- it's better than all previous versionsmonospaced
- no.chukkaphob
- yup :)monospaced
- nope :)chukkaphob
- Oh I really like it. Great work. I agree with Gnash though, the U should be the main mark. I like the new U. It should be prominent...set
- it's not often that company owns a letter of the alphabetGnash
- Agree. The last version was awful but sort of started growing on me, this one is worse so generic. Bring back the u_niko
- ^ this.chukkaphob