Logo Pricing

Out of context: Reply #26

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• _niko2

  logo design is such a subjective thing and one of the hardest to quote on, biggest factor is the size and sophistication of the client.

  

  
  BBC might have paid 1.8 million for this logo which is just Gill sans characters in black boxes but your buddy who's looking for a logo for his small company "wouldn't give you a $100 for that piece of shit logo that you whipped up in 5 minutes"

  _niko 2Permalink

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  • Please remember that fees quoted in the press include production. That logo is on a lot of things. You're thinking like a client.monoboy

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