Doing a job for free?
Out of context: Reply #9
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- vaxorcist0
years ago, I worked for a smart creative agency that did some pro bono work. It seemed our criteria for choosing a pro bono client was...
1. Creative freedom and "can we win an award with this?"
(we did win some Cannes awards for pro bono work)2. If it's a nonprofit, is there a board of directors who we might meet after showing some work that will get us other clients through connection networking?
3. is it something bizarre and amazing ..can we can use it as a feather in our cap to get other business and massive PR, something like... "bollywood bungee jumping"
4. Can we do it in a day or so? in between other work? only a small number of meetings? only ONE decision maker who is a very good friend willing to let us do whatever we want?