NIVEA rebrand
NIVEA rebrand
Out of context: Reply #17
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- mikotondria30
It's not a mark that's been designed to be pored over on large monitors by people that pick at their own logos like tweakers picking at their nails or scabs, it's designed to be glimpsed, at a small scale, possibly in a dark purse or partially covered in a drawer, and in that respect I think the redesign (ahem..) might have something going for it. Road signs look overblown and sparse upon cold still reflection, but at 80 in the dark and rain, that extra space is invaluable..just a thought.
- Have you seen NYE in NY? Not exactly to "glance" overformed