How many concepts?
How many concepts?
Out of context: Reply #9
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- monospaced0
For all of you saying "only one concept," you must not be making your concepts different enough, I guess. I have never met a client, external or internal, that is happy with just one idea. I'd rather go through a dreaded frankensteining than let the only idea get raped by committee. One idea is simultaneously cocky, naive and lazy, in my opinion. Anyway, it really comes down to what you promise, whether it's one idea or 20, and what they're willing to pay for.
- you have to get them to drink the kool-aid first, then present, otherwise frankensteining kills youvaxorcist