"interactive designer"

Out of context: Reply #15

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  • tOki0

    My experience is (which i thought is the norm):

    AD's = direct/middle mangement
    Designers = creative/design
    Flash developers/animators = create banners

    So i'm the interactive AD (essentially CD) at the agency I work at. I hire interactive designers, they are expected to have an understanding of how the technologies work but not to implement them. They're job is to create a visual representation of a specified function that users interact with. So yes I expect you to know html and css, but will you ever have to write a line of it? Probably not. Has a designer here ever built a banner? No. Do we help prepare assets and artwork for projects? Yes. We have front end developers, flash developers, animators for the rest...

    Here all designers are also expected to have skills in UX, as the design department does all the information architecture. As the agency grows, we will start a dedicated UX team, but for now this arrangement works well with 4 designers on staff. The logic being if you can't understand and convey information/functionality, how can you design it in a user friendly way?

    • interactive designer means "interaction" not static shit.monolith
    • I read your post wrong. Actually I don't disagree. But Inter. Designer needs to understand technology he is designing for.monolith

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