Beats by Dre
Beats by Dre
Out of context: Reply #30
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- Miguex0
Great branding, that's all it is. Respect for that.
If you are a producer you know, that if you see a guy wearing those he either gets paid by Beats, or is a guy who wants people to know he spent a lot of money on branded headphones. It was never about the sound quality.You will never see these headphones at a recording studio, but the company spent a lot of money on branding, and they did it well. Now every kid sees Justin Beiver, Paris Hilton or Steve Aoki wearing them and they want them.