Colours /files for print

Out of context: Reply #5

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  • hellobotto0

    1. Something that stuck with me...it's no coincidence there's two circles in "OOPS" and two circles in "100" because every mistake you make in prepress will cost you an extra $100, and those mistakes will add up.

    2. Don't trust "package files." Computers are smart, but they don't fess up when they make a mistake. "Automated" sometimes equals "overlooked."

    3. Amid all the technical aspects of prepress, don't overlook respect...for the process and the people that make it work. You will need to call in a favor eventually.

    4. Probably a later lesson, but not all Pantone fans are created equal. You're printing something PMS 5415, and the proof doesn't match your fan. You call the printer, "it's wrong." They reply, "not by my eye." You say, "your eye is wrong." They say, "no it's not." You drive down with your fan in hand, only to be humbled...under a color correct hood, you see 5415 in your fan and theirs is off...by *this* much. One of those cases where everyone's right and it's all wrong.

    5. Dot gain...it doesn't like you, and you won't like it, but figure out a method where you'll see eye-to-eye.

    6. Spell check. Better yet...SPELL CHECK. You may not have written the copy, but you set it and sent it off to print. Unlike a RonCo Roaster, you can't set it and forget it. Bypassing spell check can cost you tens of thousands of dollars in screwed up printing.

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