Going Freelance / Finding Clients

Out of context: Reply #20

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  • gramme0

    Like others, most of my work has come through word of mouth. But none of that would have been generated if I didn't get social. A fair bit of my work has come through people I've met at my church. Then they have friends who own businesses, etc.

    I've only gotten one client from my website, but he's been a good one. And I've gotten referrals from colleagues who were too busy or not the right fit for a client. I suppose scenarios like that are delayed gratification for getting involved with AIGA and other industry groups, although I never go to an AIGA event thinking I'm gonna get work. I just try to get out of my routine and learn about other people. Not easy for a creature of habit.

    I agree with others about cold-calling. Balls or lack thereof aside, I think there's a valid reason people get cold feet about cold-calling. It's an invasion of privacy, and people with any sense of boundaries get uneasy when they have to barge in on other people's lives without any kind of introduction.

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